We now live in an age of rapid change. Long gone are the days of writing a
business plan, analyzing every detail, then living with that plan for years.
The business climate of today demands split-second decisions, rapid execution
and competitive leapfrogging that happens in a matter of weeks, not years. In
other words, the MO for most businesses is constant change: add a feature,
add a partner, add a business unit - most often outside the scope of the
original plan.
The Internet is the ultimate platform for constant change and growth. It is a
boundless, extensible, sprawling network that not only supports random new
additions, but thrives from it. For example, creating a new Web site is
completely nondisruptive to the rest of the Network, and gives all existing
sites the option of linking to and leveraging the new resource. The structure
of the Internet gives compa... (more)